Michelle Phan

Michelle Phan (born April 11, 1987) is an American make-up demonstrator and entrepreneur who became notable as a YouTube celebrity. Phan's YouTube channel has over 6 million subscribers and she has uploaded over 280 videos.Phan's most well known videos are Lady Gaga look makeup tutorials.
Posts about Michelle Phan
  • Why Peer-to-Peer Marketing Does More Than Celebrity Endorsements

    … the relevant products on blogs or in videos they make. Makeup reviewer Michelle Phan is the quintessential example. Today’s customers trust regular people like Phan because their endorsements appear to be driven by genuine expertise, and not just money. A survey of 1,470 women found that 86 percent of them wanted product recommendations from real…

    AllTwitterin Social YouTube- 22 readers -
  • How did L’Oréal Become The Most Watched Beauty Brand in June 2016?

    …. He told me back then that providing products to top beauty influencers like Michelle Phan had generated millions of dollars in sales in less than a year. He described this program as “product placement on steroids.” So, a lot has changed in six years – and the beauty brands have learned how to create successful video properties of their own…

    Greg Jarboe/ ReelSEOin Facebook- 42 readers -
  • Why Video Marketing is About the Audience Not the Marketers

    … Ogilvy & Mather just published a Red Paper about “The Digital Social Contract” that will make other agencies green with envy. It explains why traditional advertising like the pre-roll doesn’t work on YouTube and it also outlines why collaborating with YouTube creators like Michelle Phan does. Whether you work for a video marketer, a brand…

    Greg Jarboe/ ReelSEOin Google YouTube- 15 readers -
  • Tumblr Launches In-House Ad Agency

    … Tumblr is joining the ranks with YouTube in using its social network to leverage creators and make them money, and maybe even Michelle Phan famous. Today it launched the Creatrs Network, an agency that will select Tumblr users that are onto something and help them connect with brands. Wired reported: For Tumblr, this will also become a revenue…

    AllTwitterin Social YouTube- 6 readers -
  • YouTube Influencer Marketing is NOW Open to All Brands

    … process of finding and working with YouTubers. YouTube Marketing at scale was a time-consuming business as you had to search for and contact YouTubers individually, manage everything in messy spreadsheets, and track each and every campaign. FameBit was created to remove as much friction as possible for content creators and brands through a self-service…

    Carla Marshall/ ReelSEOin Social YouTube- 29 readers -
  • Halloween treats from 13 spooky brands

    … the hashtag #XXMasquerade or upload them to XXMasquerade.com, for a chance to go to a real-life “Grand Masquerade” in New Orleans next month. Metro Trains, Melbourne, Australia The rail safety public service announcement campaign “Dumb Ways to Die” went viral for Metro Trains in Melbourne, Australia, in 2012. This Halloween, Metro Trains has…

    Tanya Dua/ Digidayin Facebook Twitter- 14 readers -
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