Michelle Phan

Michelle Phan (born April 11, 1987) is an American make-up demonstrator and entrepreneur who became notable as a YouTube celebrity. Phan's YouTube channel has over 6 million subscribers and she has uploaded over 280 videos.Phan's most well known videos are Lady Gaga look makeup tutorials.
Posts about Michelle Phan
  • Why Peer-to-Peer Marketing Does More Than Celebrity Endorsements

    … The New York Times once declared that nothing sells like celebrity, but that article was written in 2008. Celebrity endorsements don’t pack the same punch they used to. As cool as they are, celebrities can’t totally convince people that they actually like the products they endorse. That’s why their ads are being replaced by influencer…

    AllTwitterin Social YouTube- 12 readers -
  • How did L’Oréal Become The Most Watched Beauty Brand in June 2016?

    … channels, some questioned the wisdom of that strategy. So, I had to argue that is was a wicked smart strategy because Google had multiple market segments worldwide. So, creating 101 YouTube channels focused on different categories, languages, and regions was “market segmentation 101.” L’Oréal seems to have learned this lesson, too. The beauty brand…

    Greg Jarboe/ ReelSEOin Facebook- 27 readers -
  • Why Video Marketing is About the Audience Not the Marketers

    … Ogilvy & Mather just published a Red Paper about “The Digital Social Contract” that will make other agencies green with envy. It explains why traditional advertising like the pre-roll doesn’t work on YouTube and it also outlines why collaborating with YouTube creators like Michelle Phan does. Whether you work for a video marketer, a brand…

    Greg Jarboe/ ReelSEOin Google YouTube- 12 readers -
  • Tumblr Launches In-House Ad Agency

    … Tumblr is joining the ranks with YouTube in using its social network to leverage creators and make them money, and maybe even Michelle Phan famous. Today it launched the Creatrs Network, an agency that will select Tumblr users that are onto something and help them connect with brands. Wired reported: For Tumblr, this will also become a revenue…

    AllTwitterin Social YouTube- 6 readers -
  • YouTube Influencer Marketing is NOW Open to All Brands

    … proposals and work directly with relevant channels - all without any need for a middleman. This is particularly attractive for smaller and mid-sized brands as well as for creators who maintain a small but fiercely loyal subscriber base. FameBit Lets Brands Take Advantage of YouTube's Long-Tail We’ve all heard of Michelle Phan, PewdiePie, and JennaMarbles…

    Carla Marshall/ ReelSEOin Social YouTube- 22 readers -
  • Halloween treats from 13 spooky brands

    … the message that Slim Jim is “the most killer snack” for Halloween. Pinterest For those of you still looking for last-minute costume ideas, Pinterest has you covered. The photo-sharing platform has partnered with several brands including Marvel Entertainment, BuzzFeed, College Humor, Funny or Die and Michelle Phan to launch its new editorial product…

    Tanya Dua/ Digidayin Facebook Twitter- 9 readers -
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