Micro-Video

  • Is Vine Worth the Time for Branded Video Content?

    …. Those individuals will have spent a considerable amount of time building their core following, and are highly invested in creating the type of video content that resonates with their fans. A relatively new medium like micro-video, and free-to-upload platforms like Vine, have given these creators a powerful voice, and brands are learning that they can…

    Carla Marshall/ ReelSEOin Social Content- 27 readers -
  • How-to Post an Pre-recorded, Edited Video to Instagram

    One limitation for video uploads to Instagram is that editing the video content on your phone prior to loading it is usually a bit of a pain. There are some programs that can help you but nothing that replaces an NLE (non-linear editing system). This can lead to some frustration, but if you were to edit your video footage on a computer prior to loading it to Instagram, the po ...

    Andy Smith/ ReelSEO- 27 readers -
  • Micro-Video Marketing Strategies for Brands on Vine & Instagram

    … Vineographer Ian Padgham, Founder Tania Yuki, and Darwyn Metzger of , who were there to discuss the state of the industry, and why brands should look to invest in short-form video content. Click play to watch the panel, and read about some of the highlights below: Why Care About Producing Micro-video Content? CJ began by asking the panel why should brands…

    Carla Marshall/ ReelSEOin Social- 3 readers -
  • 5 Ways You Should Be Using Vine for Video Marketing

    … Thanks to smartphones, the average person today has the attention span of - oh look, a squirrel! Consumers' attention is fragmented across multiple screens and platforms, so marketers are in a kind of arms race to keep up, establishing footholds wherever they can. Vine, Twitter's 6-second video application, has proved enormously popular. Savvy…

    ReelSEO- 6 readers -
  • Best Branded Vines of the Week: 6th August 2014

    … of using a cheese grater on my face makes me want to swear off shaving entirely and become a mountain man. When going for a laugh in your ads be mindful of the more lasting message your viewer will take with them. Pepsi put forth a clever jump cut/stop motion animated video demonstrating a delicious way to prepare Pepsi Max. Once I watched it through…

    Andy Smith/ ReelSEO- 11 readers -
  • Best Branded Vines of the Week: 31st July 2014

    … As I learned at the Reel Video Summit this year, good video marketing is all about evoking the right kind of emotion, but more important than that, doing so while maintaining focus on the goal at hand. A good campaign that does both will not only garner the views, but will use those views to drive sales or some other KPI. Here are five Vines…

    Andy Smith/ ReelSEO- 16 readers -
  • 2014 Reel Video Summit Features Experts, Gurus and Brands, Oh My!

    … of the relevant and valuable topics. Plus, there are three optional pre-Summit training workshops on "YouTube SEO & Audience Development for Marketers", "Become an Expert in YouTube TrueView Advertising", and "Branded Video Content Development - from Ideation to Creation." The 2014 Reel Video Summit is a must-attend event, which means you must attend…

    Greg Jarboe/ ReelSEOin Content- 18 readers -
  • Best Branded Vines of the Week: 16th July 2014

    …. These are some of the very best branded Vines of the week. Best Branded Vines of the Week Timing is everything with Vines and ESPN timed this one perfectly with the 2014 Home Run Derby. They took Jose Bautista's 428 ft home run from the derby and gave it the RBI Baseball treatment. For those of you who were not playing original Nintendo games…

    Andy Smith/ ReelSEO- 10 readers -
  • Best Branded Vines of the Week: Now With Vine Loops!

    … Welcome to the best Vine videos of the past week - now with a little added extra. Vine has updated its site to include information about how many times each individual Vine has been played, or looped as they call it. Loop counts highlight the amount of times a Vine has been viewed in full, on Vine and on embeds (like those below). There are more…

    Carla Marshall/ ReelSEO- 8 readers -
  • Best Branded Instagram Videos of the Week: 30th June 2014

    … - but which ones actually engaged the viewing public enough to like them in their thousands? Thanks to , we can tell youu. NatGeo had the most liked branded Instagram video of the week with another in its series from Brazil. This one attracted 140,000 likes. Lionel Messi (I would argue) has been the star of the 2014 World Cup so far, and his home team, Barcelona, takes a moment to celebrate his achievements, past and present. 136K fellow Barca fans joined in with their apppreciation in terms of likes. …

    Carla Marshall/ ReelSEOin Social- 6 readers -
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