Microformats

A microformat (sometimes abbreviated μF) is a web-based approach to semantic markup which seeks to re-use existing HTML/XHTML tags to convey metadata and other attributes in web pages and other contexts that support (X)HTML such as RSS. This approach allows software to process information intended for end-users (such as contact information, geographic coordinates, calendar events, and similar information) automatically.
Posts about Microformats
  • How to Use Customer Reviews and Ratings for SEO

    … It's no secret that customer reviews and ratings are a good thing. Social proof is a demonstrably powerful effect, with more than two-thirds of online users being influenced by customer reviews and testimonials in their purchasing decisions. They may see a review and be prompted to take immediate action, thus affecting your on-page conversion…

    Search Engine Guidein SEO How To's- 9 readers -
  • Your Guide to Structured Snippets for SEO

    … results pages will reduce click-through rates, and therefore organic traffic. After all, if a user finds exactly what he/she is looking for on the first page of Google without the need to click any links, why would he/she? The simple answer is that it probably will affect your organic traffic, with all other factors remaining equal. But you probably…

    Jayson Demers/ Search Engine Watchin SEO- 9 readers -
  • Your Guide to Structured Snippets for SEO

    … will reduce click-through rates, and therefore organic traffic. After all, if a user finds exactly what he/she is looking for on the first page of Google without the need to click any links, why would he/she? The simple answer is that it probably will affect your organic traffic, with all other factors remaining equal. But you probably don’t need…

    Jayson Demers/ Search Engine Watchin SEO- 13 readers -
  • 3 Ways to Optimize Your Brand’s Social Media Marketing

    … doing? Opportunities? Listening: brand, customers, prospects, employees, executives, competitors Social Media Content & Activities to Audit: Content creation, curation, frequency, quality Social media policy – global, regional, departmental Technical (microformats, code, responsive) Inventory social profiles Networks participating…

    Lee Odden/ TopRank®in Social Twitter- 28 readers -
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