Microsites

  • Why Social Media Is the Perfect PR Channel

    … microsite. Over the course of my career, I’ve watched as social media emerged from digital, creating two distinctly separate disciplines. In the early years, the partnerships between interactive agencies, media buyers and advertising agencies were clear and the swim-lanes were fixed. Rarely, the public-relations teams would be brought into the mix…

    AllTwitterin Social Facebook- 17 readers -
  • 2015 State of Digital Marketing

    … We’re seeing quite a change when it comes to digital marketing and this infographic from Smart Insights breaks down the strategies and provides some data that speaks well to the change. From an agency standpoint, we’re watching as more and more agencies adopt a wider array of services. It’s been almost 6 years since I launched my agency, DK New…

    Douglas Karr/ Marketing Technology Blog- 16 readers -
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