Microsoft: Business Issues

  • Microsoft beats estimates with $22.3 billion in quarterly revenue

    … This afternoon Microsoft announced better-than-expected revenue of $22.3 billion, beating financial analysts’ consensus estimates which came in just under $22 billion. Earnings per share were also higher than expected at $0.76. Net income was $6.0 billion. Microsoft stock is up in after-hours trading. Revenue rose in most of Microsoft’s…

    Greg Sterling/ Marketing Land- 14 readers -
  • The Microsoft LinkedIn Deal: What it means for advertisers

    … While much of the talk about Microsoft’s plans to buy LinkedIn for $26.2 billion in cash, announced Monday, has focused on beefing up its cloud business, there’s much to be considered for advertisers, particularly B2B advertisers. In past years, Bing Ads executives have talked about the breadth of user data that Microsoft has spanning work…

    Ginny Marvin/ Marketing Land- 63 readers -
  • Report: Microsoft To Buy Global Mobile Ad Platform InMobi

    … According to an unconfirmed report Microsoft is buying mobile ad network/platform InMobi. Based in Bangalore India the company says that its network comprises more than a billion users per month. Google and Yahoo were supposedly also in talks with the company but were not able to come to terms. Google in particular was reportedly in serious…

    Greg Sterling/ Marketing Land- 16 readers -
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