Microsoft: Cortana

  • Siri is Google’s nearest mobile search competitor [Report]

    … one-to-one with behavior. Siri was also the most widely adopted virtual assistant among the available choices, used by a higher number of iOS users than “Google Now” was by Android users. Google Assistant wasn’t one of the available choices on the survey. A very large percentage of respondents (72 percent) said they were using virtual assistants…

    Greg Sterling/ Search Engine Landin SEO- 23 readers -
  • Cortana comes to Android’s lockscreen, Siri does some new tricks

    … and most competitive segments today, with Amazon expected to sell its 20 millionth Alexa-powered device at some point this year. Moreover, comScore estimated that roughly half of all search queries will be initiated through voice by 2020. About The Author Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog…

    Greg Sterling/ Marketing Land- 26 readers -
  • Bot-to-bot marketing is coming soon. Are you ready?

    … Amazon Echo, housing the Alexa intelligent agent In the past year or so, a new marketing channel has emerged around bots and intelligent agents. This includes voice-based intelligent agents like Google Home’s Assistant or Amazon’s Alexa, and chatbots that interact largely through text conversations. Marketers are beginning to plan…

    Marketing Land- 22 readers -
  • Essential voice search strategies for 2017

    … Echo (aka Alexa), Google Home (a direct competitor of the Echo), Siri and Cortana — tools that are solely based on voice recognition. Why the uptick in voice search? First, using your voice to search is getting more accurate. Not too long ago, voice recognition simply wasn’t accurate. In many cases, it was more frustrating than helpful. Now…

    Marketing Land- 21 readers -
    Earlier about the same topic:
  • Essential voice search strategies for 2017

    … Echo (aka Alexa), Google Home (a direct competitor of the Echo), Siri and Cortana — tools that are solely based on voice recognition. Why the uptick in voice search? First, using your voice to search is getting more accurate. Not too long ago, voice recognition simply wasn’t accurate. In many cases, it was more frustrating than helpful. Now…

    Search Engine Landin SEO- 27 readers -
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