Mike Stelzner

    • Can One Trick Pony Content Deliver On-going Results For You?

      No, your teachers probably weren't trying to pull the wool over your eyes. In some cases, science has advanced. For example, Pluto is no longer a planet. In other cases, your teachers were probably just misinformed. For example, being taught that *insert-name-of-your-country's-historical-heroes-here* were the good guys in the story. But it's okay; we're here to bring you up to date.

      Heidi Cohen/ Heidi Cohenin Content Blogging- 10 readers -
  • Maximize B2B Blog Results: 10 Tactics You Need

    … at different points during the buying process. Handle wide range of content formats. Includes text, images, videos, audio and presentations. Many podcasters use blogs to distribute audio content. For example, Social Media Examiner’s Mike Stelzner hosts a weekly Friday podcast. Mike Stelzner’s Weekly Podcast distributed via the SocialMediaExaminer.com…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 19 readers -
  • Audio Content Marketing: 5 Actionable Tips

    … 3 Reasons You Need Audio Content Are you aware of the power and growth of audio content? I admit I wasn’t. I’m a carless New Yorker. It’s easy for me to overlook the power of drive time radio. But even President Obama has his favorite Spotify list! As content marketers, we often think text-based information first. The message. We then add…

    Heidi Cohen/ Heidi Cohenin Content- 15 readers -
  • 5 Social Media Content Formats Your Business Needs

    … – Photos 3. Social Media Content Format: Video Social media sites have expanded their capability to support video. Facebook predicts that video will be the social media content format in 5 years. According to Social Media Examiner’s 2016 Research: 60% of social media marketers use videos. 14% of social media marketers use live videos. Mike Stelzner…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 29 readers -
  • Social Media Marketing World 2016 Influencer Roundup

    … 39 Social Media Marketing Experts: What To Add To Your Plans Feel overwhelmed by social media marketing? You’re not alone. Social media is constant firehose of information. Using it for your company’s marketing efforts can be daunting, especially if you’ve got a limited budget and resources. But what if you only had to do one thing…

    Heidi Cohen/ Heidi Cohenin Social EMail- 21 readers -
  • Buffer Is Losing Social Media Traffic: Are You?

    … How To Keep Your Social Media Traffic From Declining Social media is key to reaching your maximum potential audience for each piece of your content marketing. Yet, how are you supposed to succeed in driving traffic via social networks when poster child Buffer admits it has a social media #FAIL? Buffer’s social media associated traffic…

    Heidi Cohen/ Heidi Cohenin Social Content YouTube- 15 readers -
  • Blog Post Idea Generation Any Business Can Use

    … useful information that keeps generating visits and links. Lists are another form of core resources. While lists are high on every blogger’s post idea generation catalog because they attract attention, to remain a key resource, you must organize them by topic and continually update them. (This later point is key for any evergreen content.) Jonathon…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 25 readers -
  • US Media Consumption: Where To Find Your Audience

    … need to yield similar television results and reach when making media decisions. Actionable Internet Media Marketing Tips: Extend your other media experiences online to engage your target audience. Actionable Radio Media MarketingTips: Examine the potential for adding podcasting to your media offering. Social Media Examiner’s Mike Stelzner is a big…

    Heidi Cohen/ Heidi Cohenin Content- 22 readers -
  • What The Top 10 Bloggers Do Differently From You To Succeed?

    10 Tricks For Success From The Top 10 Blogs It’s “Top 10 Blog” season, the Academy Awards of blogging. Before you ask: “Do I have what it takes to be a Top 10 Blogger?” Listen, I understand what you’re thinking because I wondered the same thing myself. (BTW—this blog was short-listed for Social Media Examiner’s Top 10 Social Media Blogs 2015 along with 19 other amazing blogs.

    Heidi Cohen/ Heidi Cohen- 18 readers -
  • 36 Tools and Tips for Social Media Marketers

    … is a replacement for Google Alerts. You can put in a search query and then choose the different types of results you’re after. For example, choose news, blogs, discussion, language, how often you want your notifications and whether you want to see only the best results or all of the results. You then put in your email address, and you’ll start to receive…

    Michael Stelzner/ Social Media Examinerin Twitter- 41 readers -
  • What the Pros Do To Boost Content Reach (But Do Not Share)

    … with a podcast. 2014 was a turning point for podcasting. Mike Stelzner has been talking about podcasting for a while. In fact, Social Media Examiner’s 2014 research spotlighted the opportunity for creating audio content via a podcast. Content Marketing Institute expanded its audio content by rolling out a series of podcasts. Pamela Muldoon, who got…

    Heidi Cohen/ Heidi Cohenin Content- 21 readers -
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