Mike Stelzner

  • #21: How to Set Goals and Create a Plan for the New Year

    … On this episode of the Online Marketing Made Easy Podcast, the focus is how to streamline the planning phase of your business so that you get all your goals set so that you’ll be ready for the New Year. If you do so, you can hit the ground running and get your year off to […] The post #21: How to Set Goals and Create a Plan for the New Year…

    Amy Porterfieldin Social EMail Content How To's- 12 readers -
  • Can One Trick Pony Content Deliver On-going Results For You?

    No, your teachers probably weren't trying to pull the wool over your eyes. In some cases, science has advanced. For example, Pluto is no longer a planet. In other cases, your teachers were probably just misinformed. For example, being taught that *insert-name-of-your-country's-historical-heroes-here* were the good guys in the story. But it's okay; we're here to bring you up to date.

    Heidi Cohen/ Heidi Cohenin Content Blogging- 21 readers -
  • Maximize B2B Blog Results: 10 Tactics You Need

    … involved. Andy Crestodina says, “A partner in content creation is a partner in content distribution.” BuzzSumo helps determine influencers in your niche. Business. Don’t forget: Your blog content must support your business or it’s useless. Even worse, it’s a waste of money. At a minimum, have landing pages to convert readers into email subscribers…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 44 readers -
  • Audio Content Marketing: 5 Actionable Tips

    …. Enhance Promote and re-promote your audio content Add your audio content to your editorial calendar and your content promotion calendar as recurring content columns. Make your audio content a regular feature of your blog. For example, host a weekly podcast. Social Media Examiner’s Mike Stelzner hosts a weekly podcast that’s a regular feature…

    Heidi Cohen/ Heidi Cohenin Content- 27 readers -
  • 5 Social Media Content Formats Your Business Needs

    … – Photos 3. Social Media Content Format: Video Social media sites have expanded their capability to support video. Facebook predicts that video will be the social media content format in 5 years. According to Social Media Examiner’s 2016 Research: 60% of social media marketers use videos. 14% of social media marketers use live videos. Mike Stelzner…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 46 readers -
  • Social Media Marketing World 2016 Influencer Roundup

    … 39 Social Media Marketing Experts: What To Add To Your Plans Feel overwhelmed by social media marketing? You’re not alone. Social media is constant firehose of information. Using it for your company’s marketing efforts can be daunting, especially if you’ve got a limited budget and resources. But what if you only had to do one thing…

    Heidi Cohen/ Heidi Cohenin Social EMail- 36 readers -
  • Buffer Is Losing Social Media Traffic: Are You?

    … How To Keep Your Social Media Traffic From Declining Social media is key to reaching your maximum potential audience for each piece of your content marketing. Yet, how are you supposed to succeed in driving traffic via social networks when poster child Buffer admits it has a social media #FAIL? Buffer’s social media associated traffic…

    Heidi Cohen/ Heidi Cohenin Social Content YouTube- 31 readers -
  • 13 Tactic Checklist To Drive Blog Leads And Sales

    … forms of content. Add visual interest to your blog with photos, infographics, presentations and webinars. People see images 60,000 times faster than text! Use your blog to alert your blog audience to your other on-going content. Mike Stelzner has a regular podcast on Social Media Examiner every Friday and Jay Baer used his blog to expand his Jay…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 30 readers -
  • Blog Post Idea Generation Any Business Can Use

    … into blog posts. Add images and other media to make them more appealing and easy-to-consume. 2. Create core resources Copyblogger’s Brian Clark calls this cornerstone content since it’s fundamental to the overarching content strategy of your blog. Neil Patel has published a number of Advanced Guides. They’re over 40,000 words in length and provide…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 38 readers -
  • US Media Consumption: Where To Find Your Audience

    … need to yield similar television results and reach when making media decisions. Actionable Internet Media Marketing Tips: Extend your other media experiences online to engage your target audience. Actionable Radio Media MarketingTips: Examine the potential for adding podcasting to your media offering. Social Media Examiner’s Mike Stelzner is a big…

    Heidi Cohen/ Heidi Cohenin Content- 33 readers -
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