Milan Expo

Expo 2015 is the next scheduled Universal Exposition after Expo 2012, and will be hosted by Milan, Italy, between 1 May and 31 October 2015. This will be the second occasion the city previously hosted in 1906 after 109 years. On November 23, 2010, the event was officially announced by the International Exhibitions Bureau (BIE). The BIE General Assembly in Paris decided in favour of the Milanese candidature on March 31, 2008. Expo 2015 will be held under the theme Feeding the planet, energy for life.
Posts about Milan Expo
  • Marketing and PR of Italian Tourism & Products

    … Italy’s own tourism board, ENIT, has unveiled its own multi-media campaign in conjunction with EXPO Milan, called “Made in Italy”. This targets Italy’s European neighbours, who account for 50% of its inbound tourism (Germany, Austria, Czech Republic, Poland, France, Scandinavia and the UK), as well as the US and Russia. With a cost of 4.7 million…

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