Mitch Joel

Mitch Joel (b. May 1971) is a journalist and publicist. He is president of Twist Image, a digital marketing agency and president and a founding partner of Distort Entertainment.
Posts about Mitch Joel
  • The future of the digital marketing agency with Mitch Joel

    … By Mark Schaefer There’s probably no person I know better-equipped to analyze the future of the digital marketing agency than Mitch Joel, president of Mirum. Mitch has been a friend for many years and I’ve admired his forward-looking take on all things digital. He’s connected to the industry titans and immersed in the trends…

    {grow}- 15 readers -
  • Tearing down the house: How to handle social media haters

    … suck it. Cougar Letter, you can really suck it ’cause you’ve been after me all year. And to my husband Jeff, I love you and thank you.” (Golden Globes acceptance speech) Mitch Joel, marketing executive, author The Haters want things to stay the way they are/the way they were. Most businesspeople don’t want change and don’t want to change. They’re…

    {grow}in Social How To's- 20 readers -
  • How business strategy is being re-invented by social media

    … By Mark Schaefer My friend Mitch Joel has been on a roll lately. I’ve always considered him one of the world’s great marketing bloggers but the quality of his thinking lately seems to have gone up a notch. If you don’t yet subscribe to his blog Six Pixels of Separation, you should! One of his recent posts inspired today’s topic … and it’s…

    {grow}in Social How To's- 32 readers -
  • 2016 Content Marketing World Take-aways

    …. This demands the full support of the entire enterprise to make them happen. Content Marketing Institute’s Robert Rose showed us how to map our content strategy to real business results. Mitch Joel persuaded us to start focusing on publishing content in the communities we serve rather than bringing audiences to our sites. The big theme that emerged from…

    Heidi Cohen/ Heidi Cohenin Content- 34 readers -
  • The disconnect between social media popularity and business effectiveness

    … influence you really need to run a business.” Is that kind of influence sustainable? Can real personal influence be really built on content that is unsubstantiated by personal performance, authority, intellect, or experience? In my book Return On Influence,, Dr. Robert Cialdini (best-selling author of Influence: The Psychology of Persuasion) told me…

    {grow}in Social- 14 readers -
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