• 5 Tools for Generating Personalized Video Ads

    … next to any unsavory content on the web. 5. Idomoo: Videos blended with advanced personalization elements Combining video and personalization technology, Idomoo provides its clients with ways to address customers with visual content based on their individual needs. Businesses create their own videos through Idomoo’s Video Engine (a cloud-based video…

    Stephanie Miles/ Street Fightin Social Paid Search- 9 readers -
  • How Twitter is Helping You Drive Deeper Engagement

    There’s a huge transition happening in the social media industry that’s pretty exciting. The ability to push the engagement directly to the social interaction rather than having to refer traffic back to your site. Everyone knows that each time you ask someone to click, there’s a drop-off in the response rates.

    Douglas Karr/ Marketing Technology Blog -
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