Mobile Advertising

Mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. It is a subset of mobile marketing.
Posts about Mobile Advertising
    • Why Mobile Payments Will Heat Up in 2017

      Why Mobile Payments Will Heat Up in 2017 January 17, 2017 by David Card Leave a Comment Filed Under: Commentary Street Fight’s 2017 Predictions round-up was heavy on voice search and AI, and pretty light on mobile technologies. I expect the former two to be critical hyperlocal technologies, but their payoff might take some time.

      Street Fightin Display Mobile- 13 readers -
  • The future of advertising is mobile

    … are a few different formats that dictate how an ad is displayed within an app. Each has its own unique strengths. Here are three of the most commonly used formats: Native ads: As defined by the MMA Mobile Native Advertising Committee, native advertising is a form of paid media where the ad experience follows the natural form and function…

    Search Engine Watch- 12 readers -
  • Q3 2016 Facebook Advertising Benchmark Report [SlideShare]

    …Growing the revenue impact of direct response ad campaigns on Facebook requires digital talent, a fine-tuned strategy, and keeping pace with an ever-changing marketing landscape. In Q3 2016, Facebook advertisers achieved higher returns as growth surged in Audience Network, mobile and video ad adoption. How did Facebook performance trends in Q3…

    Nanigansin Social- 7 readers -
  • Twitter’s Audience Platform: A Mobile Campaign Rocket Booster

    … Work? As you create your Twitter ads, you can choose to run them on the Twitter Audience Platform. When you select this targeting option, the reach of your campaign will extend to the thousands of apps and websites that your intended audience uses every day. Your calls to action for those ads will also be displayed, so you can still work towards…

    Nanigansin Twitter- 18 readers -
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