Mobile And Tablet Marketing

  • How to Polish Mobile App Store Product Pages in Pre-launch

    … which brings a lot of loyal users advances any marketing game plan. App publishing companies check the performance of different ad channels via split-testing. At comparing their performance, they opted for one of the variants for the promotion of their new games and apps. Prisma Unravel Perfect Positioning using A/B Experiments Publishers usually meet…

    Marketing Technology Blogin How To's- 23 readers -
  • 5 Design Elements that Work Well for Mobile Conversion

    … Despite a rise in mobile usage, many websites deliver a poor mobile experience, forcing potential customers off-site. Business owners who have only just learned to navigate the desktop space are finding it difficult to make the transition to mobile. Finding the right aesthetic alone can be problematic. Business owners have to work hard…

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • Templates For Every Text Message You Might Need for Your Business

    … truths with an effective text message campaign is smart business. Chances are you’ve seen dozens of examples of real companies using SMS marketing in a single trip to the mall without necessarily noticing it. Since it works for such a vast majority of businesses, it’s at everything from clothing retailers and candle stores to coffee shops and cell…

    Marketing Technology Blog- 23 readers -
  • Is Millennial Shopping Behavior Really That Different?

    … Sometimes I groan when I hear the term millennial in a marketing conversations. At our office, I’m surrounded by millennials so the stereotypes of work ethic and entitlement make me cringe. Everyone I know that age is busting their butt and optimistic at their future. I love millennials – but I don’t think they’re sprayed with magic dust…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • A 5-Step Plan to Optimize Your Checkout for Shoppers.

    … According to Statista, in 2016, 177.4 million people used mobile devices to shop, research and browse products. This figure is predicted to reach almost 200 million by 2018. And a new report conducted by Addressy cited that cart abandonment has reached a median rate of 66% in the US. Online retailers who don’t offer a great mobile experience…

    Marketing Technology Blog- 11 readers -
  • What Technology Has Been Eliminated with Smartphones?

    … found again. James Pelton It’s only fitting that Mobile Text Alerts launch this killer infographic: Cell Phone Serial Killer – The Gadgets being Killed off by Smartphones to celebrate the demise of so many technologies that have been provided an amazing platform in the palm of our hands. Here are 10 technologies that have been killed off thanks…

    Douglas Karr/ Marketing Technology Blog- 27 readers -
  • Introducing Creative Factory: Mobile Ads Just Got A Lot Easier

    … Mobile advertising continues to be one of the fastest growing and most challenging sectors of the global marketing economy. According to the ad-buying agency Magna, digital advertising will surpass traditional TV advertising this year (thanks largely to mobile advertising). By 2021, mobile advertising will have increased to $215 billion, or 72…

    Marketing Technology Blogin Mobile- 23 readers -
  • 14 Factors Impacting Your Website Load Speed

    … rather than slowing it down. Mobile Optimization – Responsive design is, rightly, all the rage right now to provide consistent user experiences regardless of your device’s viewport. But it also may be slowing down your mobile viewing – where a growing percentage of visitors are arriving. Video Formats – If you’re including video backgrounds…

    Douglas Karr/ Marketing Technology Blogin Social- 20 readers -
  • 60+ Sites to Discover or Promote Startups, Apps or Tools

    … Quite a few people wonder how we’re able to find such a wide array of marketing technology platforms and tools out there that they hadn’t heard of yet, or that may even be beta. Aside from alerts we have set up, there are some great resources out there for finding tools. I was recently sharing my list with Matthew Gonzales at Echo Rank and he…

    Douglas Karr/ Marketing Technology Blog- 47 readers -
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