Mobile App Installs

  • Report: Paid App Installs Boost Organic Installs By 1.5x

    …, respectively. On iOS, games see the largest boost to organic installs for each paid install, at 5.4 times. Lifestyle apps and social networking apps came in second and third, with boosts of 5.2 times and 4.8 times, respectively. John Koetsier, TUNE’s mobile economist, told SocialTimes: Clearly, social apps and multiplayer games have huge potential…

    AllTwitterin Mobile- 15 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … marketing–into performance and premium mobile video budgets. These are large incremental market opportunities with strong growth that we believe Twitter is well positioned to capture over time. To do this, we’re focused on three main initiatives: building a rich canvas for marketers; driving increased ROI with improved measurement, bidding and relevance…

    David Cohen/ Inside Facebookin Twitter- 19 readers -
  • 4 Brands Using Twitter Ads To Boost App and Mobile Game Installs

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. With over 80% of users accessing the site via mobile devices, Twitter is the perfect platform for app marketers to acquire new installs and loyal users in just a few clicks. Even better, research indicates…

    Nanigansin Social Twitter- 14 readers -
  • 3 App Marketing Tips From The Developer of Trivia Crack

    … breakout new apps in similar categories. They also take note of how other apps’ updates impact their app store rankings, user reviews, and performance in new, untapped regions. eBook: Level Up Your Mobile App Install Game This free eBook has social and mobile advertising best practices to make your next global game launch a huge success. Download the eBook …

    Nanigans- 16 readers -
  • 5 Instagram MAI Ad Examples And What They Teach Mobile App Marketers

    … Instagram is primarily viewed on mobile devices, which means it’s the perfect advertising location for companies looking to drive installs of their apps. Instagram’s Mobile App Install (MAI) ads are an ideal format because they let users download an app with just a couple clicks. If you need some inspiration as you create your own MAI campaigns…

    Nanigansin Social- 15 readers -
  • Online Advertising Acronyms And Terms Glossary

    …) – A prediction of the revenue or associated value a customer generates over time. Learn more Return on ad spend (ROAS) – A way to measure the value of your online marketing campaigns. Real time bidding (RTB) – How advertising inventory is bought and sold through a programmatic real-time auction. Software developer kit (SDK) – A set of programs…

    Nanigans- 18 readers -
  • Action! How to Choose the Video Ad That’s Right for You

    … Thanks to the viral phenomenon of the ALS Ice Bucket Challenge, your Facebook News Feed has likely been full of endlessly engaging video content over the past couple months. But everyday activists aren’t the only ones taking advantage of this medium to inspire action; marketers have been experimenting with video ads too. Fast Forward on Video Ad…

    Mike Lamy/ Nanigansin Mobile Facebook How To's- 12 readers -
  • An eCommerce Site Drives More than 88,700 Registrations in Under a Month

    …Nanigans is privileged to work with highly technical teams who are dedicated to meeting their performance goals. When an eCommerce client comes to us with monthly, quarterly, or yearly goals we pride ourselves on rising to the challenge and partnering with the client to meet and hopefully exceed their expectations. An eCommerce company not scaling their customer base will have a short shelf life, which is why acquiring new customers via registrations is crucial for growth and increasing profit margins. […]…

    Jennie White/ Nanigansin Social- 14 readers -
Get the top posts daily into your mailbox!