Mobile Content

  • Mobile Myth Busting: How to Write Great Content for Mobile

    …, the best way to prepare your content for the vertical screen is to make sure that it’s not only optimized for mobile but also structured for mobile. Don’t fall into these three traps and you’ll be on the path to creating content that holds your readers’ attention regardless of the screen size. Now that you know how to write for mobile, how do…

    Visual.lyin Social Content How To's- 13 readers -
  • 5 Mobile Content Tips to Boost User Attention

    … Creating mobile content in content marketing requires one thing: good copy-writing. All too often content marketers focus on mobile usability when they create online content; and while mobile usability is a necessary element, it is not everything. On average you will have five to seven seconds to capture the attention of your users or recipients…

    Relevance- 13 readers -
  • 7 Commandments For A Good Content Experience

    ….” In a nutshell, micro-moments are instances of intent, when consumers turn to their mobile device (or desktop) for answers and information. Meaningful and relevant content is more valuable to marketers than banner ads and billboards in these moments because they do something more than simply promote products. Great content informs, assists, and entertains…

    Visual.lyin Content- 7 readers -
  • Discover Turns Snapchat Into a Destination for Consuming Content

    Earlier this week, Snapchat announced Snapchat Discover, wherein the burgeoning — and well funded — startup collaborates with “world-class leaders in media” to turn the app into a destination for consuming content. Since Snapchat has always hosted content, this may not seem like a major change in direction.

    AllTwitter- 5 readers -
  • 35 Content Marketing Stats You Need to Know

    … of podcasting. —Social Media Examiner (Tweet this.) 14. LinkedIn usage jumped 20% this year among B2C marketers. —Content Marketing Institute (Tweet this.) 15. 33% of marketers average 2 to 5 blogs a month. —LookBookHQ (Tweet this.) 16. Content reading on mobile phones increased over 10% in 2014. —Demand Gen (Tweet this.) 17. 29% of marketers…

    Alyssa Hertig/ The Content Strategistin Social Content Facebook- 34 readers -
  • Does Content Marketing Fuel Our Worst Instincts?

    … due to smartphone adoption? Content and mobile devices, in combination, yield a potent social toxin. This is the age of content, of inbound, of going out and being there for the consumer, rather than interrupting the consumer’s journey. Marketers are laser-focused on giving the customer an increasingly optimized personal experience. We feed…

    Convince and Convertin Content- 5 readers -
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