Mobile Content Marketing

  • 8 Tips to Crafting Compelling Copywriting For Your Mobile Visitors

    … Mobile marketing is a hot subject at the moment… Mobile is quickly becoming the most convenient and effective way to capture your target audience. With Google placing more emphasis on mobile site optimization in search results, and smart phone take up increasing all over the world, it’s no wonder that copywriters need to adapt as well. Writing…

    Jeffbullas's Blogin Mobile EMail- 10 readers -
  • 6 Workouts To Strengthen Your Mobile Strategy

    … that will help your projects get back into shape and strengthen your mobile marketing strategy. If you are dedicated, you’ll be faster than your competitors and you’ll become more flexible for future developments. 1. Tone up your mobile site After the recent Google search algorithm changes, it is clear that a great desktop site has less and less…

    Jeffbullas's Blogin Mobile- 19 readers -
  • How Publishers Can Drive, Maintain and Monetize Content

    … to interact with readers without disrupting their experience on your website. Native ads often cost less to produce than banner ads and provide a more versatile, engaging experience for readers. For example, mobile banner ads can interfere with readers’ natural flow through a piece, prompting some to flat-out ignore the display or, worse, leave…

    Relevancein Display Content How To's- 10 readers -
  • 4 Reasons Your Content Isn’t Cut Out for Mobile

    …, especially if 18- to 24-year-olds are a target market for your products or services. 2. You Didn’t Design Content for Mobile When mobile devices first grew in popularity, businesses scrambled to make their existing sites fit into smaller screens. Some marketers steered clients toward microsites, which satisfied the demand for mobile content while also…

    Relevancein Content- 5 readers -
  • 3 Things Your 2016 Content Strategy Needs

    … search marketing and advertising mobile e-commerce and mobile payment mobile CRM (customer relationship management) mobile coupons the integration of mobile, local and social Are you seeing the word “mobile” in your sleep yet? Good. If you’ve already been working on short, succinct content and responsive design websites, you are on your way…

    Brianne Carlon Rush/ Relevancein Mobile Content- 22 readers -
  • B2B Mobile Marketing for Demand Generation? Yes! Examples and Quick Tips

    … When you think of mobile marketing, visions of searches for store hours, maps and getting tips from Facebook friends about good restaurants probably come to mind – all consumer focused. But what about B2B marketing and mobile? Why mobile marketing for B2B demand generation: In many countries, including the U.S., more Google searches take place…

    Lee Odden/ TopRank®in Mobile- 24 readers -
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