Mobile Conversions

  • The Importance of Phone Calls in the Customer Journey

    … One of the features we’re launching with our agency directory is click to call. And recently, we hired a virtual assistant for our own agency. What we’ve become painfully aware of is that some prospects and businesses simply won’t do business unless they can pick up the phone and dial the business. Aside from availability, the other issue…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
  • 5 Ways To Improve Mobile UX That Will Result In Higher Conversions

    …. And the single best way to optimize for mobile conversions is to optimize the user experience. 1. Design For The Device The very first step in designing for the mobile device is to remember that users navigate differently on their phone or tablet than they do on their laptop or desktop. They expect to be able to get what they need from a mobile site easily…

    Tim Ash/ Marketing Land- 25 readers -