Mobile Data

  • Citrix Report Highlights New Trends in Consumer, Enterprise Mobility

    … Citrix today published its Mobile Analytics Report for the first half of 2015, highlighting new global trends in the worlds of consumer and enterprise mobility. The report drew data from a cross-section of mobile network operators and enterprises, and analyzed (in part) how and when consumers are using the most data on their mobile devices…

    AllTwitter- 8 readers -
  • 5 Ways Retail Benefits from Hyperlocal Social Monitoring

    … Retail firms are competing with online retail giants like Amazon and Zappos. Retail brick-and-mortar stores are aiming to provide the best experience to their customers. Foot traffic is a measure of customer motivation and interest (why did the individual prefer to come to the store to purchase when the option of online purchase is available…

    Marketing Technology Blogin Social EMail Twitter- 28 readers -
  • 5 Key Trends To Watch (And Use) In Mobile/Location-Based Marketing

    … Trends presentation - and with a nod to the fact that we are halfway through 2014 — the timing seems right to take a look at some key trends in mobile and location-based marketing. The Trends Within Ms. Meeker's report, it's interesting to note that three of her top four "High-Level User/Usage Trends" are mobile focused. Those top four are: Internet…

    Aaron Strout/ Marketing Land- 18 readers -