Mobile Data

  • Citrix Report Highlights New Trends in Consumer, Enterprise Mobility

    … Citrix today published its Mobile Analytics Report for the first half of 2015, highlighting new global trends in the worlds of consumer and enterprise mobility. The report drew data from a cross-section of mobile network operators and enterprises, and analyzed (in part) how and when consumers are using the most data on their mobile devices…

    AllTwitter- 6 readers -
  • 5 Ways Retail Benefits from Hyperlocal Social Monitoring

    … of prospects, delivering timely offers to them as they reach a very specific location. What is Omni-Channel Marketing? Omni-Channel Marketing refers to a the promotion and advertising that is strategically orchestrated across available and optimized mediums to reach the same prospect. Aside from the actual retail outlet, near-field communications…

    Marketing Technology Blogin Social EMail Twitter- 23 readers -
  • 5 Key Trends To Watch (And Use) In Mobile/Location-Based Marketing

    … Users <10% Y/Y growth & slowing... in more difficult to monetize developing markets like India / Indonesia / Nigeria Smartphone Subscribers +20% strong slowing... in markets like China / India / Brazil / Indonesia Tablets +52% early stage rapid unit growth Mobile Data Traffic +81 growth... = strong driver If we circled one…

    Aaron Strout/ Marketing Land- 11 readers -
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