Mobile Engagement

  • 3 Ways to Use Real-Time Surveys to Boost Your Brand’s Social Game

    … When social media got its start, mobile apps were in their infancy. Facebook didn’t release its first app until 2010 — three years after the iPhone’s debut. But in the six years since, social has largely ditched the desktop. Snapchat, YikYak, and Confide are entirely mobile. More than half of Facebook’s users are now mobile-only, and mobile…

    Relevance- 17 readers -
  • 5 Mobile Marketing Tips to Reach Your Customers During Summertime

    … marketing. Advertise it across your mobile marketing platforms including social media, mobile apps and SMS messages. Post videos and photos on your business’s social media pages and mobile sites. Send a coupon via SMS to be presented at the event for a discount and include a call-to-action button such as an ‘RSVP’ to increase customer engagement…

    Relevance- 30 readers -
  • Personalized Notifications Can Increase Conversion Up to 300%

    …. By sending personalized notifications instead, companies can see their conversion rate improve by up to 300 percent. In addition, companies should keep in mind opt-in rates for receiving push notifications can vary, depending on the app type. For example, travel and transportation apps have a 78 percent opt-in rate, while medical, health and fitness…

    Inside Facebook- 24 readers -