Mobile Engagement

  • 5 Mobile Marketing Tips to Reach Your Customers During Summertime

    … marketing. Advertise it across your mobile marketing platforms including social media, mobile apps and SMS messages. Post videos and photos on your business’s social media pages and mobile sites. Send a coupon via SMS to be presented at the event for a discount and include a call-to-action button such as an ‘RSVP’ to increase customer engagement…

    Relevance- 18 readers -
  • Personalized Notifications Can Increase Conversion Up to 300%

    … A new infographic from Microsoft Azure Mobile Engagement reveals the do’s and don’ts for developers utilizing push notifications to reach their users. While push notifications can keep users engaged, the infographic claims few companies use them correctly. Developers are encouraged to avoid sending generic push notifications to every user…

    Inside Facebook- 18 readers -
  • Mobile Consumer Engagement: A Marketer’s Best Friend?

    … superb mobile experiences in a variety of ways. As mobile continues to evolve, consumer engagement should be at the forefront of the evolution. Consumers now spend more time interacting with mobile devices and apps than ever before, and this interaction is not just happening at planned moments throughout the day. It’s occurring whenever and wherever…

    Relevancein Mobile- 9 readers -
  • Report: Effective In-App Messages Result in Higher Retention

    … Localytics, an analytics and marketing platform for mobile and Web apps, has released its latest research, measuring the impact of in-app messages on user retention and engagement. While Localytics says only one-third of app marketers are using in-app messaging as part of their mobile engagement strategy, when this kind of communication…

    AllFacebook- 13 readers -
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