Mobile Experience

  • Information Generation: Reaching Millennials with a Data-Driven Approach

    … for excellent customer service? For great discounts? For a wide selection? When we work with car dealers, we identify what their strengths are, and work with them to design their marketing and businesses accordingly. For example, if customers love their prices, they might not want to advertise that ritzy BMW. Assess the Mobile Experience Just getting…

    Marketing Technology Blog- 29 readers -
  • Mobile Experience and Its Impact on Trends

    … Smartphone ownership isn’t just on the rise, for many individuals it’s their entire means of connecting to the Internet. That connectivity is an opportunity for e-commerce sites and retail outlets, but only if your visitor’s mobile experience is superior to your competitors. Around the world, more and more people are making the jump…

    Douglas Karr/ Marketing Technology Blog- 15 readers -
  • Are Apps on the Way Out?

    … the way they believe it should. However, mobile analytics firm Flurry notes that 86 percent of time spent on mobile is spent in apps as compared to a web browser. Google and Apple are beginning to invest in the mobile web experience, perhaps in an attempt to respond to the way users are engaging with apps. If most apps are either a losing proposition…

    AllTwitter- 10 readers -
Get the top posts daily into your mailbox!