Mobile Purchasing

  • In-store mobile use drives in-store purchases

    … in the makeup industry. Sephora created an app meant to be used while consumers are in-store. With a scanning device, customers can look at their personal purchasing history, access reviews, ratings and more information about certain products. Sephora’s app harnesses the trend of in-store mobile device use. It directs people to experience…

    ZOG Digital Blog- 16 readers -
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