Mobile Roi

  • The CMO’s Guide to 2015 Mobile Trends and ROI

    … Drives Trends According to Nielson, there has been a 63 percent rise in monthly time engaged with apps per person to 37 hours and 28 minutes. That’s nothing to scoff at, especially when there are 3.65 billion unique global mobile phone users — 200 million in the US. The apps where brands get the most recognition are social media. According to Pew…

    ZOG Digital Blogin Paid Search Mobile- 18 readers -
  • How to Optimize Your AdWords Enhanced Campaigns In 5 Minutes

    … between devices to communicate, shop, and stay entertained. To reach them you have to engage them wherever they are. Compare mobile CPA vs. desktop/tablet CPA. Better targeting and more value for your money. See a big lift in your ROI. GEO BID ADJUSTER Geographic bid modifiers provide a great way to adjust keyword bid strategy based…

    Jeremy Page/ PPC Heroin Paid Search- 13 readers -
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