Mobile Strategy

  • Why SEOs can’t afford to wait around for a mobile-first index

    … We’re often told that the web is increasingly mobile, and that it is imperative for businesses to adapt their marketing strategies to be ‘mobile-first’ in order to capitalize on this shift in internet behavior. But just how mobile is the web in 2017, and what does this mean for search? SEO and performance marketing agency BrightEdge today…

    Search Engine Watchin Affiliate- 16 readers -
  • 5 Mobile Content Tips to Boost User Attention

    … mobile content that focuses on good writing, digestible content, and keeps the readers’ needs in mind, you can develop content that promotes increased levels of reader interactions. Watch Trumpia’s 5-Minute Demo on how to execute an effective mobile marketing strategy. …

    Relevance- 18 readers -
  • 8 Tools to Make Use of Mobile Marketing

    … Whether you’re in the infant stages or a seasoned pro at mobile marketing, 2016 brings a lot of new trends to look out for. Social media and marketing integration, vertical video, mobile pay, increasing use of SMS marketing and advanced app optimization are what you have to look forward to throughout the rest of this year. Here are some…

    Relevance- 24 readers -
  • Mobile-Friendly Redesign with Conversion-Centered Principles

    … Joel Harvey, Conversion Scientist™ This post is excerpted from Designing from the Mobile Web 2.0 by Joel Harvey. Joel discusses what he’s been learning through the tests that Conversion Sciences has done for the mobile web. You can begin to take these as new hypotheses in your business so that your mobile devices and your mobile traffic…

    Brian Massey/ The Conversion Scientist- 23 readers -
  • Best practice tips for developing an enterprise mobile app

    … feasibility of your mobile project Show me the money: proving your mobile site or app will deliver ROI Formulating the go-to market strategy for your mobile project How to market your mobile site or app without spending a fortune on ads The pros, cons and politics of hybrid mobile apps Digital transformation: what it is and why it was the unofficial theme at MWC Connected cars offer valuable opportunities for marketing your brand today Everything you need to know about building apps for connected cars …

    Search Engine Watch- 20 readers -
  • Taking Tourism On The Road: How To Keep Tourism Marketing Mobile

    … their web experiences be the same? Focus On Apps For a tourism company, a great alternative to breaking up your desktop and mobile webpage structures is to position your website for planning and your app for travel. This can strongly be to your customers’ benefit because cell reception and internet service may not be reliable on the road. Having all…

    Larry Alton/ Relevancein How To's- 30 readers -
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