Mobile Testing

  • Mobile Testing Beyond Google’s Responsive Web Design Test Requirements

    When Google announced a new recommendation that websites must pass its mobile test, the rush to turn desktop layouts into responsive created what some termed “Mobilegeddon.” The logic behind Google’s decision is simple. The increase in smartphone searches created a need for websites to be user friendly on smaller screens.

    The SEM Post- 17 readers -
  • Leanplum: A/B Test Your Mobile Content and Messaging

    … additional development and a new release. There are alternatives out there, though. Leanplum is a fully-integrated optimization solution for mobile apps to assist companies in deploying mobile applications where they can test, analyze, schedule and personalize the user experience and messaging. Leanplum’s Platform allows for Personalization, Testing…

    Douglas Karr/ Marketing Technology Blogin Mobile Content- 3 readers -
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