Mobile Usage

  • Adobe: Mobile Accounts for 52% of Digital Travel-Related Browsing

    … mobile applications, while 48 percent of respondents said they were satisfied with travel-related mobile web offerings. In a statement, Matt Asay, vice president of mobile at Adobe, commented: The findings in the Adobe Mobile Travel Report show us that the industry is struggling with being mobile-first. It’s where the customers are, but there’s a gap…

    AllTwitter- 22 readers -
  • Millennials More Likely to Unplug While on Vacation (Infographic)

    … A new survey from Intel Security revealed that 57 percent of millennials intend to unplug from digital devices while on vacation, compared with only 40 percent of baby boomers and Generation Xers. The global survey analyzed the ways users engage with their devices while on vacations. Results were gathered from 13,960 consumers between the ages…

    AllTwitter- 20 readers -
  • Infographic: 85% of Travelers Use Mobile Devices to Book Travel Activities

    … their smartphones, rather than their desktops, for travel research. In addition, 85 percent of respondents said they use mobile devices to book travel activities. One in three respondents said they use specific mobile applications, such as TripAdvisor and Yelp, to research accommodations and activities. The survey found that many users will also engage…

    Inside Facebookin Mobile- 28 readers -
  • Report: 60% of Users Unwilling to Vacation Without Mobile Device

    … Expedia and Egencia, Expedia’s business travel brand, have revealed the results of the Expedia / Egencia Mobile Index, which measured the behaviors and preferences of mobile users while traveling. The study was conducted by Northstar, and gathered data from 9,642 travelers from 19 countries. The study found travelers now consider their mobile…

    Inside Facebook- 19 readers -
  • Flurry: Time Spent on Phablets Increased 334% in 2015

    … year-over-year. Breaking down usage based on the size of the device, Flurry found the time users spent on phablets increased 334 percent year-over-year, which was 2.9 times more than the average growth of 117 percent for all device sizes. The phablet category includes devices like the iPhone 6s Plus and Samsung Galaxy Note. Specifically, phablet…

    AllFacebook- 12 readers -