Mobile User Experience

  • 9 Statistics on the Impact of a Mobile User Experience

    … that’s been optimized for the mobile user has incredible advantages. First, the user that visits both via desktop and mobile will have a similar experience, enabling them to navigate and find the information they need easily. Second, the branding will match beautifully. Third, the site can load quickly… rather than redirecting traffic, CSS does…

    Douglas Karr/ Marketing Technology Blog- 10 readers -
  • 5 Key Trends To Watch (And Use) In Mobile/Location-Based Marketing

    … Trends presentation - and with a nod to the fact that we are halfway through 2014 — the timing seems right to take a look at some key trends in mobile and location-based marketing. The Trends Within Ms. Meeker's report, it's interesting to note that three of her top four "High-Level User/Usage Trends" are mobile focused. Those top four are: Internet…

    Aaron Strout/ Marketing Land- 13 readers -
  • 5 Ways To Improve Mobile UX That Will Result In Higher Conversions

    …. And the single best way to optimize for mobile conversions is to optimize the user experience. 1. Design For The Device The very first step in designing for the mobile device is to remember that users navigate differently on their phone or tablet than they do on their laptop or desktop. They expect to be able to get what they need from a mobile site easily…

    Tim Ash/ Marketing Land- 23 readers -