Mobile Video

  • How Brands Can Make the Most Out of Christmas Video Marketing

    … home on their laptops. Or, they might watch your annual Christmas advert online and then go into your department store to buy that Plum Space Zone II Trampoline & Accessory Pack that was featured in Buster the Boxer. So, if there are some last-minute lessons worth learning from John Lewis, then one of them is this: Creating emotional content…

    Greg Jarboe/ ReelSEOin How To's YouTube- 12 readers -
  • 8 Reasons Why Consumers Will Watch and Engage With Your Video

    … eyeballs by the ton, brands and agencies will do themselves a favor by checking out some of the research that these folks are producing, which often delivers strategic insights, tactical advice, and significant trends in the digital video marketing business. Why Consumers Watch Videos For example, AOL recently conducted some global research…

    Greg Jarboe/ ReelSEOin Facebook- 19 readers -
  • 3 Video Ad Tests for a Changing Landscape

    … Mobile video is growing like wildfire, and what constitutes “video” is changing just as fast. The format, the way video is consumed, and how it fits into a consumer’s life overall is evolving. YouTube reports that mobile video consumption rises by 100% year after year. To keep up with the rapidly evolving video landscape, it’s time to start…

    Karen Amundson/ BoostBlogin YouTube- 15 readers -
  • Video Will Account for 70% of All Mobile Traffic by 2021 [Report]

    … The growth of video consumption via mobile may not come as a huge surprise to anyone in the industry, but a new report states just how dominant it will become over the next few years. According to the 2016 Ericsson Mobility Report, video will account for 70% of all mobile traffic by 2021, an increase of 55% over the next 5 years. Highlights…

    Carla Marshall/ ReelSEOin YouTube- 15 readers -
  • 12 Reasons Why Video is Changing Everything for Traditional Media

    … A new report from Ooyala entitled, “State of the Media Industry 2016,” states that publishers are beginning to think and act like video producers. This includes both traditional media publishers and new players in digital media. The study confirms that data-driven video content is becoming the cornerstone of many digital marketing campaigns…

    Greg Jarboe/ ReelSEOin Social Facebook- 14 readers -
  • Choosing the Right Platform for Mobile Video Ads, Part I

    … Social video is practically synonymous with “mobile video.” More than half of Facebook’s 1.6 billion users are mobile-only, and 90% of Twitter’s promoted video views happen on mobile. And let’s not forget about the video distribution opportunities on mobile-only social platforms like Instagram and Snapchat. What’s the right mobile video platform…

    Karen Amundson/ BoostBlogin Facebook YouTube- 13 readers -
  • How Turkish Airlines is Winning Big at Video Marketing

    …, and Vine in March 2016. When it comes to video marketing, Turkish Airlines is flying circles around the world’s largest airlines. And so are TAM Airlines, Emirates, and LAN. Which begs the question: What do a lot of the smaller airlines know about video marketing that most of the bigger airlines don’t? Turkish Airlines: Viral Video Strategy Well, to put…

    Greg Jarboe/ ReelSEOin How To's YouTube- 20 readers -
  • Millennials Ensure 46% of Video is Consumed Via Mobile [Report]

    … According to the latest report from Ooyala, 46% of all video plays in Q4 2015 were on mobile devices like tablets and smartphones. In fact, tablet and smartphone video consumption grew 35% in the past year and have grown 170% since 2013. So, video marketers might assume that mobile devices are driving the trends in the digital video marketing…

    Greg Jarboe/ ReelSEO- 14 readers -
  • 7 Tips for a Successful Snapchat Video Marketing Campaign

    … receives 8 billion mobile video views a day, rivaling Facebook. That’s a ton of content being shared on an app that some marketers still aren’t sure how to capitalize on. Getting the user from a Snap-to-sale and increasing social media engagement should be your main priorities, but how? Since Snapchat is all about sharing quick moments and chatting…

    ReelSEOin Social- 16 readers -
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