Mobilegeddon

  • Worldwide mobile internet use surpasses desktop for the first time ever

    …%, and in China mobile accounts over 54% of internet use. As StarCounter reminds us, it’s a stark warning to post-Brexit Britain that businesses looking to trade outside of the EU will need to ensure their own mobile presence is fully optimised. And if that wasn’t enough, Google of course considers mobile-friendliness as a very important ranking factor. If you need help optimising your website, we have a thorough mobile friendly checklist written by Rebecca Sentence that will help. …

    Christopher Ratcliff/ Search Engine Watch- 21 readers -
  • Winners and losers of Google’s latest mobile friendly update: USA

    … Last week, Google’s John Mueller confirmed on Twitter that Google’s latest, stronger Mobile Friendly Update has been fully rolled out. FYI The mobile changes mentioned here are now fully rolled out. https://t.co/fTB3ia6LJ2 — John Mueller (@JohnMu) May 12, 2016 This update is supposed to give an even more powerful boost to mobile-friendly…

    Search Engine Watch- 12 readers -
  • How do I make sure my site is mobile friendly? A checklist

    … As we reported in our SEM news round-up on Friday, Google’s Webmaster Trends Analyst John Mueller confirmed that the latest wave of changes to Google’s mobile-friendly ranking signal has now finished rolling out. Ever since the initial ‘Mobilegeddon’ update which debuted on 21st April 2015, mobile-friendliness has been a significant ranking…

    Search Engine Watchin How To's- 16 readers -
  • The convergence of SEO and UI goals for mobile users

    … One year after Google put an algorithmic premium on mobile experience, the so-called “Mobilegeddon,” Google is at it again. New tools are coming in late spring to help webmasters make their websites work better on mobile devices. Mobilegeddon was the consequence of businesses not making their websites easier to use on smartphones and other…

    Search Engine Watchin SEO- 11 readers -
  • The winners and losers of ‘mobilegeddon’ in the USA

    … In the USA, mobilegeddon was much more successful in making website operators take note of Google’s mobile-friendly update than for any other country we looked at. For the European search-markets, the worst mistake we found was companies not having a mobile-friendly version of their site. In the USA, many website operators just made sure…

    Search Engine Watch- 13 readers -
  • 4 Ways You Can Use Google’s Search Analytics Report

    …) Generate better content. Finding new content ideas can be difficult, especially when you write for an industry where everything seems to have been covered already. The good news is that Search Analytics has just become much more helpful in this respect. While the old Webmaster Tools had features that helped marketers find new content ideas…

    Street Fightin SEO Content Google- 6 readers -
  • 4 Reasons Your Content Isn’t Cut Out for Mobile

    …, especially if 18- to 24-year-olds are a target market for your products or services. 2. You Didn’t Design Content for Mobile When mobile devices first grew in popularity, businesses scrambled to make their existing sites fit into smaller screens. Some marketers steered clients toward microsites, which satisfied the demand for mobile content while also…

    Relevancein Content- 5 readers -
  • Google’s Shifting SERPs Signal the End of Generic Results

    … and regardless of search query. Let’s take a look at five significant changes to Google search results pages in 2015 that you may have missed but will irreversibly change the search experience. 1. Mobilegeddon: Be Mobile-Friendly or Perish Okay, so it’s likely that you didn’t miss Mobilegeddon. Every industry news publication harped on it for weeks…

    Relevancein SEO- 20 readers -
  • Mobilegeddon 6 Months Later: Did the Sky Fall?

    … When Google pre-announced their algorithm update for mobile, search marketers and webmasters started scrambling to update their sties so they’d be mobile-friendly. With the significant increase in mobile usage for search and shopping, this was not a bad thing. But was the hype worth the borderline hysteria? Post-Mobilegeddon studies have shown…

    Acceleration Partners- 17 readers -
  • 3 Things You Need to Know About Google Search Analytics

    … more time focusing on whether readers would share my headline with their friends than on whether my headline would turn up in their search results. Nonetheless, search is far from dead, and recent changes to Google Search Analytics have made it much easier for content marketers to understand the search traffic that leads to their properties. I…

    Relevancein Paid Search SEO Google- 26 readers -
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