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In a world where an average person touches his smartphone 2,617 times a day , it won’t be wrong to say that we are a generation dependent on our gadgets and internet. Smartphones have become an integral part of our lives. Getting bored? Check mobile. Want to search? Google on phone. Feeling happy? Share on Social media. Need help? Tab tablet, reach out to your friends.
… different than it did only five years ago”. The quote above was taken from a recent Think with Google article that talks about Moment Marketing and reflects on Micro-Moments. The concept of ‘moments’ is likely something that most readers will be able to relate to. How many of us get out our smartphones while standing in a queue, during our…