Monday Catch-Up

  • Monday Catch-up: Spending, Testing and How to Grow Your Email List

    … Happy First Monday of Summer, marketers! Let’s kick off the week – and the summer – with some pertinent news and information from around the interwebs. Here we go: Study: Email marketing spending to increase; lack of testing threatens ROI “Email Marketing & Beyond: Global Market Benchmarks,” a recent GetResponse study of 2,500 digital…

    Movable Ink Blogin EMail How To's- 18 readers -
  • Monday Catch-Up: Open Rates, Trust, Mistakes and Email Growth

    … Happy Monday, marketers! Let’s get the workweek off to a great start with some recent email- marketing news. Here we go: Marketers sending fewer emails, but getting higher open rates A recent SendGrid study shows that while the number of emails being sent by marketers is declining, open rates are heading in the other direction. Amy Gesenhues…

    Movable Ink Blogin EMail- 21 readers -
  • Monday Catch-up: iOS 10, ‘Above the Scroll’ and Email Personalization

    … Happy Monday, marketers. Below is some recent email-marketing related news to help get your workweek off to an informed start. Have a great week! Worried about IOS 10’s unsubscribe button? Maybe you shouldn’t be. Tink Taylor, writing at Business 2 Community, addresses the question that many email marketers may be asking following the addition…

    Movable Ink Blogin EMail- 10 readers -
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