Monday Catch-Up

  • Monday Catch-Up: Open Rates, Trust, Mistakes and Email Growth

    … a Facebook or Twitter presence were seen as less trustworthy by 63 percent of consumers.” Mondays and Fridays most-likely days for subject-line mistakes A study by Boomerang of 250,000 campaigns sent by brands in 2016 that shows that mistakes in subject lines are most likely to occur in emails sent at the beginning and end of the week, reports Ayaz…

    Movable Ink Blogin EMail- 18 readers -
  • Monday Catch-up: iOS 10, ‘Above the Scroll’ and Email Personalization

    … Happy Monday, marketers. Below is some recent email-marketing related news to help get your workweek off to an informed start. Have a great week! Worried about IOS 10’s unsubscribe button? Maybe you shouldn’t be. Tink Taylor, writing at Business 2 Community, addresses the question that many email marketers may be asking following the addition…

    Movable Ink Blogin EMail- 8 readers -
  • Monday Catch-up: Automation, Permission, Triggers and Sales Leads

    … Happy Monday, marketers! Here’s some email marketing news and info to help get your workweek off to a productive start. Tips for using email automation for engagement “Automation is a robotic-sounding word, but it really means reaching people with timely messages based on key milestones, like signing up, making a purchase, or even a birthday…

    Movable Ink Blog- 10 readers -
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