Monetizing Mobile Games

  • Before User Acquisition: Prep Your Mobile Game For Success

    … become crucial to monetization efforts, and as people continue to spend their time on mobile, it’s the obvious place to advertise. However, it’s a lot easier to advertise a game if it’s already geared to win the hearts and minds of gamers. How can you prepare your app for financial success before you hit the launch button? According to Simon Khalaf…

    Nanigans- 9 readers -
  • VentureBeat Takes a Deep Dive Into Mobile Game Monetization

    …In Q4 of 2013, Google Play games revenue grew 4X and iOS games revenue grew 2X year over year. The mobile games industry appears to be booming, but only a small percentage of app developers dominate a large piece of the pie. As part of an investigation into what separates smaller, less lucrative developers from the big players in the app world, our friends over at VentureBeat recently conducted a study of 176 global game developers. Among them, they have […]…

    Juliana Casale/ Nanigans- 7 readers -