Mortgage Marketing

  • Creating a Sustainable Marketing Plan to Generate More Mortgage Leads

    … RGR Marketing HIgh Quality B2B Leads Online Plan Your Work, Work Your Plan It’s a great time to buy a home. You’re a mortgage professional, so you’re well aware of the perfect storm that has developed in the housing market. Interest rates are still at record lows but are predicted to rise, and while housing values have recovered in many…

    Matty Byloos/ RGR Marketing- 15 readers -
  • Does Your Mortgage Website Do Enough For Customers and Prospects?

    … RGR Marketing HIgh Quality B2B Leads Online Make Your Website Work For Your Customers and Your Business What is the purpose of a mortgage website? Back in the early days of the internet, it was enough just to have a website, to stake your business’s claim on this new frontier. The content of the site didn’t much matter, the simple fact that your…

    Matty Byloos/ RGR Marketing- 13 readers -
  • How Understanding Millennial’s Buying Issues Can Bring in New Mortgage Clients

    … on these loans, federal backing is hardly a complete solution. Until millennials’ earnings catch up to rising home prices or policy shifts happen that loosen lending requirements, it will be up to lenders to understand the challenges that this largest-ever generation brings to the mortgage equation. Share and Enjoy • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS The post How Understanding Millennial’s Buying Issues Can Bring in New Mortgage Clients appeared first on RGR Marketing. …

    Matty Byloos/ RGR Marketing- 16 readers -
  • Take Advantage of Housing Seasons in Your Mortgage Marketing

    … RGR Marketing HIgh Quality B2B Leads Online Taking Advantage of Home Buying Seasonality in Your Mortgage Marketing There is a seasonality to the psychology of home buying and selling. Few would argue with the fact that the prime seasons for buying or a selling a home are spring and summer. The reasons for this are very straightforward, almost…

    Matty Byloos/ RGR Marketing- 13 readers -
  • How to Prepare Your Mortgage Marketing for the Next Fed Shake-up

    …. As you know, the Fed doesn’t actually set mortgage rates, but the policy levers pulled by Federal Reserve Chairwoman Janet Yellen and colleagues directly impact the mortgage rates lenders are willing to offer. When the federal funds rate goes up, so do the rates at which your clients can borrow money to fund the purchase of a new home. Make…

    Matty Byloos/ RGR Marketing- 8 readers -
  • 3 Social Media Tips to Create More Leads for Mortgage Professionals

    … RGR Marketing HIgh Quality B2B Leads Online Is Your Mortgage Company Using Social Media? It Should Be You’ve heard it before, but it bears repeating: social media is an extremely valuable tool for marketing your mortgage business. But if you’re not so tech savvy, getting your feet wet can be a bit intimidating. And even if you’ve grown up…

    Matty Byloos/ RGR Marketingin Social- 16 readers -
  • The Real Secret Behind Successful Mortgage Leads

    … RGR Marketing HIgh Quality B2B Leads Online How to Set Your Mortgage Business Up for Success When Buying Mortgage Leads With interest rates on the rise and housing values appreciating all the time, it’s become a very popular time to buy a home or to refinance an existing mortgage. But if you’re like most mortgage professionals, then you probably…

    Matty Byloos/ RGR Marketing- 10 readers -
  • 6 Things Your Mortgage Website Has to Do If You Want to Capture Leads

    … RGR Marketing HIgh Quality B2B Leads Online The Six Things Your Mortgage Website Has to Have to Capture Leads These days building an effective mortgage website requires a massive investment in either time or money, or in some cases – both. Unfortunately, pouring time and money into your site doesn’t necessarily mean that you will end up…

    Matty Byloos/ RGR Marketing- 11 readers -
  • Didn’t Close Enough Mortgage Loans in 2015?

    … website? Well, you may want to consider purchasing mortgage leads from a lead generation partner. When you buy leads from a reputable Internet lead provider, you’re able to take advantage of the sort of marketing reach that would take lots of time and money to build on your own. And hey – even if your existing lead generation strategy is already…

    Matty Byloos/ RGR Marketing- 10 readers -
  • Technology 101: 4 Apps that Could Boost Your Mortgage Business

    … RGR Marketing HIgh Quality B2B Leads Online Mobile Apps Can Be a Great Way to Boost Your Mortgage Business More than half of all smartphone users can’t go more than an hour without checking their phones for updates and communication. More than two-thirds of smartphone users are between the ages of eighteen and thirty-four, or more likely…

    Matty Byloos/ RGR Marketing- 12 readers -
  • Prepare Your Mortgage Business Prepared for Fannie Mae’s New Program

    …. Now, Fannie Mae has introduced the HomeReady Mortgage program to help meet the needs of today’s potential homebuyers. Among other things, this new initiative allows borrowers to include the incomes of boarders and family members when applying for mortgage loans. The program is open to low-income and minority households. The HomeReady program…

    Matty Byloos/ RGR Marketing- 13 readers -
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