Movable Ink News

  • Introducing Behavioral Apps: An Evolution in Real-time, Consumer-led Marketing

    … Today’s consumers have seemingly endless choices, and a constant stream of new digital technology to influence how they buy. In order to survive, brands have to shift their strategies and adapt to a customer-led marketing model. Customer-led marketing is based on reading and reacting to real-time, sometimes implicit, signals from the customer…

    Movable Ink Blog- 12 readers -
  • Movable Summertime Playlist

    … Here’s another Movable Ink playlist of top picks from our staff to get you moving (see what we did there?) as we kick off summer. …

    Movable Ink Blog- 8 readers -
  • Email & Images: A Powerful Combination

    …. Movable Ink and Curalate also teamed up to discover how Instagram images can affect the email experience, and we created this infographic to share what we learned. Find more insights on the Curalate blog. This entry was posted in Email Marketing, Movable Ink News and tagged email, images, infographic, social on Wednesday, October 7th, 2015 by Amy Mullen.…

    Movable Ink Blogin EMail- 9 readers -
  • Movable Ink Launches Channel Partner Program

    … We are very excited today to announce the launch of our Channel Partner Program, designed to accelerate the distribution of Movable Ink into the marketplace with a full investment in resources, infrastructure, and support to an ecosystem of strategic partners. Channel partners that integrate Movable Ink into their core offerings will benefit…

    Movable Ink Blogin EMail- 7 readers -
  • Media Post: B2B Email Marketing: What’s Your Strategy?

    … Marketing Technology vendors are in crowded company these days, so it can be hard to shine in an inbox full of emails all promising brands they’ll help them reach their audience better. No one understands this challenge more than Movable Ink CEO Vivek Sharma. Media Post recently featured an article written by Vivek that offered solutions for B2B marketers who want to stand out in the inboxes of other B2B marketers. Looking for some more email inspiration? …

    Movable Ink Blogin EMail- 6 readers -
  • 6 Reasons We’re Excited to Be Back From Experian’s Client Summit

    … They say ‘What happens in Vegas stays in Vegas’. But last week, the Movable Ink team returned to New York City from the Experian Client Summit with some news worth sharing. One of the conference highlights was the 2015 #SuiteLife Awards ceremony, which was live streamed from the main stage on the last day of the conference. The awards showcased…

    Movable Ink Blogin EMail- 8 readers -
  • 3 Reasons We’re Excited for the Experian Client Summit

    … In a little under a week, the Movable Ink team will head out to Las Vegas for Experian’s Client Summit. As we’re packing our bags and getting ready to travel, we thought we’d let you in on three reasons we’re especially excited about this year’s conference: 1. We’re speaking about our passion We’ll always jump at the chance to share our love…

    Movable Ink Blogin EMail- 19 readers -
  • Day 3 at #CNX15: OK, So You Know Your Customer. But Now What?

    … Here’s the thing about customer success, customer experience, and the customer journey: once you say it enough times, it doesn’t mean anything. At Salesforce Connections 2015, the phrase “customer success” was repeated so often that there was a real risk the phrase became more punctuation than anything else. While the keynote from Salesforce…

    Movable Ink Blogin Content- 20 readers -
  • Day 2 at #CNX15: One Journey, A Whole Lot of Channels

    … – and deliver it to them – the results will follow. To that end, Movable Ink’s CEO, Vivek Sharma, and Ivy Inniger, director of CRM & loyalty at Lenscrafters North America, discussed just how important API integrations are to email when it comes to building personalized, seamless customer experiences across channels. And focused on the question…

    Movable Ink Blog- 16 readers -
  • Data + Experience = Revenue (Day 1 at #CXN2015)

    … topics. On Wednesday and Thursday, we’ll be at Booth #112. Come stop by and say hi! View the story “Data + Experience = Revenue (Day 1 at #CXN2015) ” on Storify Are you at Salesforce Connections 2015? Come say hi! We’re at Booth 112 all week and we’ll be handing out some great swag! And don’t miss our presentations with Luxottica about how to use…

    Movable Ink Blog- 7 readers -
  • 5 Sessions to Attend at Salesforce Connections 2015

    … From Tuesday through Thursday this week, Movable Ink will be attending Salesforce Connections at the Javits Center in New York City. We’re really excited to get on the floor and talk to sales and marketing professionals about the power of contextual marketing. If you’re around, stop by and say hello at Booth 112. There are going to be plenty…

    Movable Ink Blogin Mobile- 17 readers -
  • Movable Ink and (RED) Partner for Storytelling that Inspires

    … Here at Movable Ink, we’re strong supporters of organizations taking strides to improve the world. Movable Ink was founded with the belief that all companies today need digital tools to tell stories with personalized context to millions of people at the same time. This not only applies to eCommerce and travel brands, it’s also true…

    Movable Ink Blog- 9 readers -
  • Apple Pay + Email: Reducing the friction to purchase

    … Yesterday Apple announced that Apple Pay will arrive on Monday October 20th along with the iOS 8.1 update. This is exciting for marketers and further puts an emphasis on the ever-growing importance of mobile. With Apple Pay, consumers can complete purchases by simply scanning their finger on their iPhone (6 or 6 Plus) or iPad (Air 2 or Mini 3…

    Ronnie Brant/ Movable Ink Blogin EMail- 17 readers -
  • How Recent Gmail Changes Impact Mobile Deep Linking In Chrome

    Last week, we hosted the latest in our series of agileEMAIL tutorial webinars, this one on integrating social media features like live Twitter feeds and deep linking into mobile apps. Deep linking is a powerful way to drive subscribers to your various social channels, and we’d like to fill you in on some recent updates Google has made to Chrome that affect how deep linking w ...

    Movable Ink Blog- 8 readers -
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