Movember (a portmanteau from moustache and "November") is an annual event involving the growing of moustaches during the month of November to raise awareness of men's health issues, such as prostate cancer and other male cancers, and associated charities. The Movember Foundation runs the Movember charity event, housed at The goal of Movember is to "change the face of men's health."By encouraging men (which the charity refers to as "Mo Bros") to get involved, Movember aims to increase early cancer detection, diagnosis and effective treatments, and ultimately reduce the number of preventable deaths.
Posts about Movember
  • Email Spotlight: Movember

    … Last year, Movember Foundation used personalization in their emails to drive incredible engagement among their participants, and saw 30% higher donation values as a result. This year, they wanted to set the bar even higher. The challenge Their goal was to drive high-value participants to beat their best year of fundraising and re-engage first-time…

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  • Case Study: The Movember Foundation

    … The Movember Foundation – the only global charity focused solely on men’s health – needed to get the word out about their cause and drive donations. The challenge? They had just one month (Movember, the month formerly known as November) to do it. That’s where contextual marketing came in. Using live email content, Movember was able to provide…

    Movable Ink Blog- 13 readers -
  • Innovative Partner Interview: Movember

    … Our innovative partner interview series brings you marketing insights from experts at our partner companies. This month, we chatted with Meaghan Bilinski, Digital Marketing Director at the Movember Foundation. Movember uses email marketing to drive fundraising for men’s health. Want to get involved? Check out Movable Ink’s Movember team page…

    Movable Ink Blog- 11 readers -