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Google announced the latest updates coming to Chrome on Android devices. The updates were designed, in part, to help users save data and access content even when they’re offline. First, Google announced that it has brought its Data Saver technology to videos, which it said allows users to save up to 67 percent of their data when viewing MP4 format videos through Chrome.
… Devices There are still a lot of people who encode their videos so they only work on desktops. Ideally, you need to encode your videos in such a way that they work for smartphones and tablets. There are two approaches you can take for this: Short-form Video: Use a MP4 file for videos that last up to 4 minutes in length. Long-form Video: Use Apple's…
Email marketing campaigns often include videos to help drive sales and conversions, but not as an embedded video because most email clients don't support video. Instead, the standard solution is to include an image or thumbnail of the video in the email and link it to the actual video online. This works well, but here's an idea for how to increase the click-through rate your vid ...