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YouTube announced its End Screens feature is now available to all creators. The feature allows creators to add thumbnail overlays to the ends of their videos to encourage viewers to take specific actions. Creators can add these thumbnail overlays to the last 5-20 seconds of their videos. Thumbnails can encourage viewers to watch a creator’s other videos, subscribe to their cha ...
YouTube came up with a solution to the confusion over whether content from influencers is advertising. Product manager Muli Salem announced in a blog post that the Google-owned video site is allowing influencers and creators to add text disclaimers that appear over their videos for the first few seconds, alerting users that the video they are watching “includes paid promotion.