Multi-Channel

  • The Key to Multi-Channel Success: Understanding the Search and Social Mindset

    … a person’s behavior can change across all digital channels (and offline as well), I’ll focus specifically on the paid search and paid social channels. Understanding the different mindsets of your audience on these channels will help you align them more effectively and avoid the dangers of taking a one-size-fits-all approach to your marketing strategy…

    Street Fightin Paid Search- 16 readers -
  • Are We on the Brink of a Retail Revolution?

    …-Channel vs. Multi-Channel Today, very few retailers and local businesses actually employ true omnichannel strategies across their enterprise or small business. Instead today we have “multi-channel” strategies masquerading as omnichannel. Case and point; I am aware of a specialty woman’s clothing store with over 50 nationwide locations employing…

    Street Fight- 21 readers -
  • The Authority Super Summit | Online | March 22-25

    … The Authority Super Summit is a 3-day, live, Guinness World Record-breaking, virtual event where the best and the brightest in the world of branding, marketing, and sales come together to share their best insights into what it takes to become an authority (i.e. someone people seek out to work with) in your niche or industry. Don’t miss Douglas…

    Douglas Karr/ Marketing Technology Blog- 26 readers -