Nanigans

  • More Facebook Ad Spend Goes to Video in Q1 (Report)

    … Video ads continued to command a greater share of ad spending in the first quarter of 2016, particularly on mobile and led by advertisers in the gaming sector. Digital advertising automation software provider Nanigans, a Facebook Marketing Partner, analyzed ad impressions delivered by clients using its software in the first quarter…

    David Cohen/ AllFacebookin Social Facebook- 12 readers -
  • How to Take Control of Your Twitter Advertising

    … able to grow revenues, reduce costs, mitigate risk, and increase speed to market — all using software backed by these three essential elements. 1. Proven Direct Response Leadership In-house performance marketing teams manage, optimize, and measure more than $600 million in annualized ad spend through Nanigans software. The platform is specifically…

    Nanigansin Social Twitter How To's- 12 readers -
  • Introducing The Playbook: Videos to Power Digital Advertising Success

    … To grow revenues in the competitive world of digital advertising, you need a winning playbook. That’s why we’re excited to introduce The Playbook, a new video series featuring data-driven strategies and tips to take your direct response performance to the next level. In the first three episodes, you’ll hear from Nanigans’ Senior Product…

    Nanigansin Social- 19 readers -
  • Valentine’s Day: Does Facebook Ad Spend Mirror Gift Purchases?

    … Valentine’s Day falls on Feb. 14, but Feb. 11 is the key day for advertisers on Facebook, according to a new study from Nanigans. The digital advertising automation software provider and Facebook Marketing Partner found that the number of daily Valentine’s Day purchases begins to rise significantly early in the week before the holiday, but ad…

    David Cohen/ AllFacebookin Social Facebook- 14 readers -
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