National Brands

  • Under Pressure, Local TV Advertising Still Shows Lots of Opportunity

    … Under Pressure, Local TV Advertising Still Shows Lots of Opportunity December 21, 2016 by David Card Leave a Comment Filed Under: Commentary Local TV ad spending will take a big hit next year, projected to decrease at a double-digit pace after an election and Olympics year, and in the face of a tough new car sales market. Nonetheless, local…

    Street Fightin Social Mobile EMail- 22 readers -
  • Study Points to Opportunities to Help Big Marketers and their Affiliates

    … Study Points to Opportunities to Help Big Marketers and their Affiliates November 21, 2016 by David Card Leave a Comment Filed Under: Commentary Selling local services to national brands is one of the toughest challenges facing suppliers of hyperlocal marketing technology and services, as well as local media and digital agencies. They should…

    Street Fightin Affiliate- 16 readers -
  • 7 Platforms National Brands Can Use to Run Local Campaigns

    … offers solutions for local search and discovery for brands with physical locations. MomentFeed has worked with Old Spaghetti Factory, Jamba Juice, and The Coffee Bean & Tea Leaf. 3. Sparkfly: Connecting local campaigns online For national brands struggling with scaling their local campaigns, Sparkfly is a real-time data and attribution…

    Stephanie Miles/ Street Fight- 19 readers -
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