Nationwide

  • The Pre-Roll Dilemma: Make Better Ads or Be Eaten By the Ad Blockers

    …. These are video ads that engage content-hungry consumers, as branded content offers an alternative measure to engage with consumers, mixing elements of entertainment and product messaging. Some great examples of branded content that users want to watch include Quiznos’ Burning Man and AOL’s Savings Experiment Sponsored By Bank of America…

    AllTwitter- 12 readers -
  • Prediction: Your Business Will Be an E-commerce Business

    … on the Internet is selling his floor mats on Amazon as well, you’ll buy them. You’re already losing sales online Before heading up to Chicago, I got an email from Nationwide insurance that I needed to pay my car bill. I logged into my account, and couldn’t find a way to pay the bill. I returned to work and figured I’d call my agent later. A couple…

    Douglas Karr/ Marketing Technology Blog- 24 readers -
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