Native Content Distribution

  • The FTC (Finally) Cracks Down on Native Advertising

    … Last week the Federal Trade Commission (FTC) released an enforcement policy that outlines which forms of native advertising it deems acceptable and which it deems deceptive. This new policy means many leading native ad platforms and publishers will need to modify their current widget labels and disclosures. A Second Chance at First Impressions…

    Relevance- 16 readers -
  • Not All Native Ad Networks Are Created Equal

    … Published 35 mins ago 35 Nearly every native ad (content recommendation) network promotes their ability to monetize your website, drive traffic and increase engagement with effective content recommendations. These recommendation networks can positively influence publishers and media professionals in two ways. First, it’s clear they can…

    Relevance- 11 readers -
Get the top posts daily into your mailbox!