Naver (Hangul: 네이버) is a popular search portal in South Korea, which holds a market share of over 70% at least since 2011, continuing to 2013. Naver was launched in June 1999 by ex-Samsung employees, and it debuted as the first Web portal in South Korea that used its own proprietary search engine. Among Naver's features is "Comprehensive Search", launched in 2000, which provides results from multiple categories on a single page. It has since added new services such as "Knowledge Search", launched in 2002. It also provides Internet services including a news service, an e-mail service, an academic thesis search service, and a children's portal.
Posts about Naver
  • 12 Myths of International Search Marketing

    …, and no other social network can compete with the scale of Facebook but that doesn’t mean that you should focus all your attention there. There are the usual suspects of Baidu, Yandex, Bing, Naver to consider as well as a multitude of social platforms – networks, blogs, image sites, video platforms – which have a significant following in different markets…

    Gemma Birch/ State of Digitalin Social Paid Search SEO- 15 readers -
  • Mobile Ad Spend Skyrockets as Mobile Search Volume Grows

    …, Mexico, Brazil, and Chile. Around the world, Google dominates in the global search engine market share, with 74 percent of the impressions, 61 percent of the clicks, and 86 percent of the cost. In second place is Baidu, the Beijing-based Web services company that accounts for 96 percent of the Chinese search budget. Bing, Russian Naver, and Yandex…

    Mike O'brien/ Search Engine Watchin Google- 11 readers -
  • Who’s Really Winning The Search War?

    … marketers see markedly different search engine usage numbers in their own analytics software. The discrepancy between what web analytics packages show and what comScore reports declare could stem from how comScore develops its stats. The company generates its reach reports from a panel-based audience that installs tracking software…

    Eli Schwartz/ Search Engine Landin SEO Google- 21 readers -