Naver (Hangul: 네이버) is a popular search portal in South Korea, which holds a market share of over 70% at least since 2011, continuing to 2013. Naver was launched in June 1999 by ex-Samsung employees, and it debuted as the first Web portal in South Korea that used its own proprietary search engine. Among Naver's features is "Comprehensive Search", launched in 2000, which provides results from multiple categories on a single page. It has since added new services such as "Knowledge Search", launched in 2002. It also provides Internet services including a news service, an e-mail service, an academic thesis search service, and a children's portal.
Posts about Naver
  • 12 Myths of International Search Marketing

    … language, one website” This is not a new one, but worth a reminder! Thinking that a single Spanish website can service Spanish speakers across the Europe and Latin America, or that one French version will suffice for France, Canada, Belgium etc… is a no-no. Each country uses different dialects and variants of the languages and of course culture…

    Gemma Birch/ State of Digitalin Social Paid Search SEO- 20 readers -
  • Mobile Ad Spend Skyrockets as Mobile Search Volume Grows

    …, Mexico, Brazil, and Chile. Around the world, Google dominates in the global search engine market share, with 74 percent of the impressions, 61 percent of the clicks, and 86 percent of the cost. In second place is Baidu, the Beijing-based Web services company that accounts for 96 percent of the Chinese search budget. Bing, Russian Naver, and Yandex…

    Mike O'brien/ Search Engine Watchin Google- 16 readers -
  • Who’s Really Winning The Search War?

    … as international ones like Yandex, Naver and Baidu, were included alongside the major engines (Google, Bing and Yahoo). I asked users about their primary search engine and also how often they use each search engine. There were additional questions in the survey about the types of operating systems they use on their computer and questions about…

    Eli Schwartz/ Search Engine Landin SEO Google- 26 readers -