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The National Football League’s Thursday Night Football shifts to NBC tonight, backed by a social media blitz. Social media efforts related to the game, in which the Carolina Panthers host the New Orleans Saints, include: A GIF relay on Twitter using the #TNFHandoff hashtag, starting with the main NBC Sports Twitter account and including other NBC Sports and NBC Entertainment ...
… Andrew Robertson. 1:30 p.m., Nasdaq Marketsite: Inside the Programmatic Ring. Panelists: Facebook head of partner development Khurrum Malik, Adara president Elizabeth Harz, Yahoo vice president of product management Dennis Buchheim, NCC Media senior VP of research and e-business operations Nick Garramone, Gamut Smart Media from Cox VP of publisher…