Near Field Communications

  • What is Proximity Marketing?

    … to that individual – whether or not they’re on your Wifi. Wifi Hotspot – If you’ve ever logged into an airline connection or even a Starbuck’s, you’ve witnessed dynamic marketing content that’s pushed directly to the user via web browser. Choice Loans has developed this infographic as an overview of Proximity Marketing for small and medium-sized enterprises (SMEs): © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 13 readers -
  • 5 Ways Retail Benefits from Hyperlocal Social Monitoring

    … of prospects, delivering timely offers to them as they reach a very specific location. What is Omni-Channel Marketing? Omni-Channel Marketing refers to a the promotion and advertising that is strategically orchestrated across available and optimized mediums to reach the same prospect. Aside from the actual retail outlet, near-field communications…

    Marketing Technology Blogin Social EMail Twitter- 23 readers -
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