Net Profit

Net profit, also referred to as the bottom line, net income, or net earnings is a measure of the profitability of a venture after accounting for all costs. In a survey of nearly 200 senior marketing managers, 91% responded that they found the "net profit" metric very useful. In accounting, net profit is equal to the gross profit minus overheads minus interest payable for a given time period (usually: accounting period).[citation needed]A common synonym for "net profit" when discussing financial statements (which include a balance sheet and an income statement) is the bottom line.
Posts about Net Profit
  • The ROI of Not Doing Inbound Marketing

    … customer, then, is $10,000 Your margin per customer is 20% Net profit per customer is $8,000 Again, applying study data we can say that, assuming that a lead-nurturing program is in place: Marketing converts 25% of qualified leads into sales-qualified leads in a 12-month fiscal period Sales closes 30% of that 25% because nurtured leads convert at a rate…

    Relevancein Social Content- 13 readers -
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