Networks

  • I Am Performance Marketing: AvantLink’s Chad Waite

    … (With thanks to Jen Crego and Mike Allen for their work on this next installment in our I Am Performance Marketing series!) Chad Waite lives in Sandy, Utah and is the marketing manager of AvantLink. AvantLink is a leading affiliate marketing network with the goal of quality over quantity. They consistently strive to challenge standard…

    The PMAin Affiliate- 23 readers -
  • How Does Nielsen Accurately Provide Social TV Measurement?

    … with how it goes beyond the hashtag: Developing a comprehensive classifier set of keywords, phrases, names, hashtags and accounts that people could mention while posting about a particular program is one of the keys to capturing total social TV activity. Audience members will sometimes use “official hashtags” or mention a show’s verified program handle…

    David Cohen/ AllFacebookin Twitter How To's- 20 readers -
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