Neuroscience

Neuroscience is the scientific study of the nervous system. Traditionally, neuroscience has been seen as a branch of biology. However, it is currently an interdisciplinary science that collaborates with other fields such as chemistry, computer science, engineering, linguistics, mathematics, medicine and allied disciplines, philosophy, physics, and psychology. It also exerts influence on other fields, such as neuroeducation and neurolaw. The term neurobiology is usually used interchangeably with the term neuroscience, although the former refers specifically to the biology of the nervous system, whereas the latter refers to the entire science of the nervous system.
Posts about Neuroscience
  • Five most interesting search marketing news stories of the week

    …’ viewing time on average. Over on our sister site ClickZ, Tereza Litsa took a look at how neuroscience can activate brains in a mobile world. And speaking of advertising, take our 10-minute survey to tell us how the events of 2016 affected your advertising spend, and you could win an iPad mini in time for Christmas! What is mobile ad viewability…

    Search Engine Watch- 14 readers -
  • How neuroscience can help increase engagement with mobile users

    … relationship between a brand and a target user. Heather Andrew, CEO of Neuro-Insight, talked to Integrated Live about the way neuroscience can boost the marketing efforts towards a mobile audience, provided that there is the right understanding of what makes a successful connection. As people become more attached to their smartphones, marketing…

    Search Engine Watchin How To's- 16 readers -
  • Using Buyer Personas to Boost Your Paid Search Performance

    … pages with more neuroscience tips, check out this excellent post on conversion optimization on the Neuromarketing Blog by Roger Dooley. Adjust Your Campaign Targeting, Set Your Budget, and Launch Use the demographic and interest data you collected earlier to adjust your geo-targeting, day parting, and other targeting options. Bonus: Depending…

    Search Engine Journalin Paid Search- 6 readers -
  • Try Using This Weird Tactic to Boost Conversions as Much as 13%

    … the markets that I’m in, which is about 25 markets right now as we speak. Markets ranging from golf instruction, tennis instruction, basketball instruction to dog training, business funding and markets like weight loss and fitness. So the early underpinnings were discovered in my own business, in this case, the memory business, rocketmemory.com It makes…

    Adam Kreitman/ The Daily Egg- 20 readers -
  • Getting Online Video Ads Right!

    … and end. Here’s what each part should look like: Beginning: Intro and, if appropriate, why people should listen to you Middle: Your content (like how to decorate a cake),which should incorporate value propositions and unique selling proposition info End: Call-to-Action Furthermore, this format will keep your viewers on track. Through the study…

    Mona Elesseily/ Marketing Landin Paid Search Display Google YouTube- 28 readers -
  • Millennials, native, storytelling: Advertising Week by the numbers

    …. DJ panelists Three. DJs A-TRAK, Funkmaster Flex and Kaskade will all be on panels. Age of the youngest panelist 11, a honor held by Internet-famous female Pee Wee football player Sam Gordon. Panelist with the longest title Michael Strahan; Co-host, “Live With Kelly and Michael;” Fox NFL Sunday analyst and special co-host for ABC’s “Good…

    John Mcdermott/ Digiday- 6 readers -
Get the top posts daily into your mailbox!
More from around the web