New Sales Funnel

  • The Rise of the “On My Own Terms” Customer

    … to more than $3.8 trillion. This new era of technology is upending the traditional sales funnel. Instead of following a set sales process, consumers now learn about products and services on their own terms. To keep up, marketers must use data and digital tools to learn about and engage their prospects and customers. Technology Flips the Funnel…

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