News Media

  • Brand Newsroom 112: Is chasing viral content killing trust?

    … Award-winning Australian journalist and thought-leader Waleed Aly has warned media companies against chasing viral content, claiming it will ultimately destroy trust with their audiences. Today the Brand Newsroom team takes a close look at ‘short-termism’. Is being hungry for likes, shares, views and follows degrading our brands and risking our…

    Lush Digitalin Social- 16 readers -
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