News Uk

News Corp UK & Ireland Limited (trading as News UK, formerly News International and NI Group), is a British newspaper publisher, and a wholly owned subsidiary of News Corp. It is the current publisher of The Times, The Sunday Times and The Sun newspapers and its former publications include the Today, News of the World and The London Paper newspapers. Until June 2002, it was called News International plc. On 31 May 2011 the company name was changed from News International Limited to NI Group Limited, and on 26 June 2013 to News UK.News UK's main competitor is DMG Media, which is in turn owned by the Daily Mail and General Trust.
Posts about News Uk
  • How News UK digs into data to build its subscriber base

    … News UK, the British publishing arm of News Corp, is digging deep into its data to drive readership. To do so, it’s looking outside of the publishing business to maximize the base of digital subscribers for its news properties, which include The Sun, The Times and The Sunday Times. The company has unified its digital and print subscriber data…

    Chris Smith/ Digidayin How To's- 5 readers -
  • How News UK tackles native advertising

    … done advertorial? We have a creative solutions department, but they’re snowed under. They have a lot of briefs, and they’re charged with sales as well as creation of the content, so it’s proving too much to ask of them. I hear the Church of Scientology has a content-marketing budget. We certainly won’t be doing anything with the Church of Scientology, no. The post How News UK tackles native advertising appeared first on Digiday. …

    Chris Smith/ Digidayin Facebook Twitter How To's- 9 readers -
  • The Sun on customer service and life behind the paywall

    … is a big shift in terms of making sure you’ve got the right agents with the right skills and can help regardless of the question asked. So it’s less about what's in a bundle and more about things like data use? Exactly, we had to help one customer whose actual issue was his BT hub. Fortunately the agent could take them to that technical level…

    Ben Davis/ Econsultancyin Affiliate SEO- 7 readers -
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