Niche Groups

  • Crowdporting to Get Killer Ideas for Content Creation

    … Activity If you are working in a specific niche, one of the best types of crowdports you can get involved with are active blogs in your vertical. By “active” I mean two things. First, new posts should publish frequently. It doesn’t have to be daily, but it must be regular enough to keep new material posted all the time. Second, and most important…

    Relevancein Content- 5 readers -
  • How to Beat the Inverse Proportionality Marketing Paradox

    … Earned Media, Executive's Corner, Owned Media, Relationship Building There’s a problem in marketing that’s keeping my colleague awake at night. He wants to provide his clients with excellent results, but finds new and emerging channels of communication present a perplexing problem. In this article, “The Late-Adoption/Profitability Paradox…

    Rodger Johnson/ Relevancein How To's- 9 readers -